KSTP story inspires change during sweeps month For television news, May is a ratings month.  This means that stations typically air highly publicized investigative pieces to draw as many viewers as possible.  While Twin Cities stations filed a number of reports that caught our eye, a certain KSTP story stood out above the rest. Donald [...]

From local news outlets using Pinterest to an unexpected new media darling, here are some of the stories behind the stories that captured our attention this month. Clear Channel discontinues “total traffic” reports Twin Cities drivers may be surprised when they don’t hear Kirsten Klein’s friendly voice giving the metro traffic report during their morning [...]

It’s almost the beginning of a new year, which means it is time once again to predict what might happen in the media world here in Arbitron market #16 – also known as the Twin Cities. Change will remain in the air in 2012 for both traditional and new media.  Media companies face content and [...]