Rock Head PR Move: Another Live Mic Mishap
June 11, 2010
California gubernatorial candidate Carly Fiorina committed a classic media faux pas while prepping for a recent television interview. Unaware that her mic was on and the camera was recording, Fiorina was caught ridiculing rival Senator Barbara Boxer’s hairstyle and media interview strategy. As the former CEO of a Fortune 500 company who has done hundreds [...]
Rock Head PR Move: Freshly Ground Proofreader
April 20, 2010
A proofreader for Penguin Group Australia must have been snoozing on the job when he or she missed an incomprehensible and grievous error. A recipe in the cookbook, the Pasta Bible, called for “freshly ground black people” instead of “freshly ground pepper.” What the publishing company called a “silly mistake” will end up costing it [...]
Rock Head PR Move
February 3, 2010
While we GH Spin bloggers love to point out Rock Star PR Moves, we’re sometimes so moved by a media gaffe that we must comment. Let’s just say we’re feeling for Transportation Secretary Ray LaHood’s media handlers today as they try to stuff the words “stop driving your Toyota” back into their boss’s mouth. It [...]