Tag Archives: social media
“I have the best job in the newsroom”
March 18, 2013
Q&A with Ruben Rosario, award-winning columnist for the Pioneer Press Recently, Goff Public interviewed Ruben Rosario, the popular columnist for the Pioneer Press. Since starting his column 16 years ago, Ruben has written thousands of memorable stories about remarkable Minnesotans – including himself. Tell us about your career prior to arriving at the Pioneer Press. [...]
With Vine, Six Seconds Is Worth 140 Characters
February 15, 2013
It’s being called “the next big thing in social media,” and its name can conjure up images of wine country or perhaps Wrigley Field. But I assure you that Vine, a new mobile app from Twitter, has absolutely nothing to do with alcohol or baseball, at least on the surface. While Vine is most simply [...]
A Guide to Social Media and Super Bowl XLVII
February 1, 2013
In addition to changing how we communicate and share information, social media has also changed how people watch sports. Whether you’re at a sports bar, hanging out with friends, or watching the game alone, fans can instantly become a part of a much larger conversation via social media channels like Facebook, Twitter and Instagram. During [...]
“It’s easy to focus on the negative. But that’s not what we do at Twin Cities Live.”
December 20, 2012
Q & A with Elizabeth Ries, host of Twin Cities Live and MyTalk 107.1 FM Recently, Goff Public sat down with Elizabeth Ries, the upbeat co-host of Twin Cities Live who wears many hats, including radio personality (MyTalk 107.1 FM) and blogger (Home to Homestead). The Apple Valley native started her career as a news [...]
“If I didn’t do this for a living, I’d be doing it as a hobby”
September 10, 2012
Q & A with Boyd Huppert, award-winning KARE-11 reporter (award-winning is an understatement) Recently, Goff Public sat down with Boyd Huppert, who has been a television reporter at KARE-11 since 1996. Best known as the voice of KARE’s popular weekly feature, “Land of 10,000 Stories,” Boyd is nationally renowned for his superior writing and storytelling [...]
Pinterest: When bookmarks aren’t enough
August 24, 2012
Earlier this year, we posted a blog about how businesses can use Pinterest to reach their audiences, promote their brand, and build exposure for a product, idea or cause. Since then, Pinterest has become the third most popular social media site behind Facebook and Twitter, and there has been a swath of information about how [...]
London 2012: The first “social” Olympics
July 27, 2012
The 2012 Summer Olympics may be the 30th time the world event has taken place, but this year organizers are calling the event the first-ever “social” Olympic Games. Although many of us can’t remember communicating without Facebook or Twitter, just four short years ago during the 2008 Beijing Olympics Facebook only had 100 million users, [...]
PR Rock Head Award: Olympic Mistweet
July 26, 2012
The 2012 London Olympics are expected to set record-level social media engagement between the media, spectators and athletes. However, the level of connectedness between these groups can open up its own can of worms – including a higher level of scrutiny over the information being shared. The opening ceremony hasn’t even begun and already trouble [...]
PR Rock Head Award: Social Media Insider Hacking
June 6, 2012
WIBW-TV employees panicked last weekend when it appeared that the Topeka, Kansas, CBS-affiliate’s Facebook page had been hacked. A series of messages were posted on the page that criticized Topeka and praised the city’s rival, Manhattan. The station quickly discovered that the “hacker” was the general manager, who had mistakenly posted on the WIBW Facebook [...]
Goff Public’s favorite Twitter handles
May 31, 2012
From local journalists to industry experts, below are the people we follow closely on Twitter. @MrMediaTraining: A former national journalist, Brad Phillips provides insightful tips for spokespeople and examples of what you should and shouldn’t do during a media interview. @SPACC_Kramer: Matt Kramer, president of the Saint Paul Area Chamber of Commerce, offers a witty [...]
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